Babbel

Online language learning app developer

Consumer technology
Exited
Invested
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Babbel

Online language learning app developer

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Calum Paterson
Managing Partner, SEP
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A leader in the online language learning industry, Babbel is an international success with more than 15 million subscriptions sold. Its proprietary, market-leading app has a scientific and structured approach to learning a language, resulting in faster and more complete learning over PC or mobile devices. The company employs more than 500 staff and freelancers from 50 nations and operates from offices in Berlin and New York.

Our experience of supporting companies to scale internationally has helped Babbel evolve from a Berlin-based business to a global player with its first US base in New York. We have worked closely with the executive team to ensure the company has the breadth of skills required to support sustainable growth. This includes playing a key role in shaping and expanding the senior leadership team. We have also been instrumental in supporting and advising on product innovation and sales strategy to reach a milestone of 15 million paying customers.

“In SEP we’ve gained a high-profile, experienced investment partner that shares our strategic vision and international growth aspirations. Their investment is enabling us to capitalise on a significant market shift towards self-motivated learning.”

Markus Witte, Founder and Executive Chairman, Babbel
Location

Germany, USA

Sector

Consumer technology

Investment Year
Exit Year

Employees

subscriptions sold

15m

languages offered

14

Connected team

Our lead experts associated with this investment.