SEP secures successful exit from Intelligent Reach

SEP has made a successful exit from full-service data feed management software provider, Intelligent Reach, which has been acquired by Searchspring, a US-based ecommerce search and personalisation platform.

Intelligent Reach empowers mid-market and enterprise merchants by optimising and syndicating their product data. The combined Searchspring and Intelligent Reach solution will enable them to enhance their advertising effectiveness, improve conversion rates, and increase gross merchandise value.

Robin Martin, CEO of Intelligent Reach commented “I would like to thank our investment partner, SEP, for their support, guidance and contribution as we’ve successfully grown and developed the company together.”

SEP Director, Paul Neeson said “We are pleased to have supported the company’s growth over the years as it has expanded its services and market presence. This is another very good exit for our fund, and we wish the Intelligent Reach team continued success in the future.”